Oreos are as addictive as cocaine

Yesterday I went grocery shopping, and as I was walking down the cookie aisle -salivating like a good Pavlovian dog- I heard someone mention a recent study that found that ‘oreos are as addictive as cocaine’. I had seen the headlines, of course, and I had found them amusing and bordering on the absurd, but at the same time I was worried about what those headlines seemed to suggest: ‘oreos are as bad as cocaine’, and that’s where the difference kicks in… not that the similarities along the addiction line can be stretched as far as that headline would seem to suggest.

Yes, sugar tickles the same pleasure centers of the brain as drugs do, that has been known for a while (hence the ‘salivating like a good Pavlovian dog’ bit), but while we can be said to crave both substances to a certain extent, there is a difference both in term to how we are likely to respond to being unable to get a ‘fix’ are, and in terms of the damage the substance in question does to our bodies.

Simply put, most people I know can skip their daily cookie fix without displaying any obvious withdrawal symptoms, and -diabetics not withstanding- the likelihood that you will eat enough oreos in one sitting to kill yourself are… well, they are pretty much nil.

And if you are wondering if my passionate defense of the blasted things means I’m secretly in the employ of the food industry, let me reassure you that that is not the case. My defense of the cookie industry has to do with something more fundamental than that: even though I am not particularly keen on oreos, I do have a massive sweet tooth, and I am not to happy about the growing criminalization of sugar I see all around me. Yes, I realize that we should try to exercise some self-control in that regard (or maybe that we should try to exercise, period), but while I am aware that sugar is not the healthiest of foods, putting it on the same level as cocaine -or even nicotine- is downright absurd, and I am not particularly fond of the fact that sweets have somehow been turned into a guilty pleasure… so excuse me while I go grab a cookie.

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